Video is the first step for e-commerce to turn a cold transaction into an inspired experience, but due to inefficient distribution channels, only 1% of product pages are enriched with video. Brands have no idea how video marketing performs in ecommerce.
Via distribution tool, etailers connect to platform and instantly / automatically have access to video content from brands, addressing 1% problem. Video intelligence tool measures viewer engagement and sales conversion impact at online point of sale.
Medium / Enterprise brands and e-tailers