Placed, Inc.

Placed, Inc.

Placed, Inc.

Leader in location-driven consumer insights & mobile ad intelligence. We measure billions of locations across the world’s largest opt-in mobile location panel.
Founded
2011
Raised
$13.4M
Follow us
Alexa global traffic share
Twitter followers
Acquired by
Snapchat
2
12 Aug 2017
$135,100,000
Snapchat
6
06 Jun 2017
$125,000,000
Latest funding Show all
$10,000,000
Venture capital (Series B) - 2014
Madrona Venture Group Two Sigma Ventures
$3,400,000
Venture capital (Series A) - 2012
Madrona Venture Group Shane Atchison
GeekWire

Tech Moves: Placed founder named Foursquare CEO; Pro.com hires CFO; and more

TechCrunch , SiliconANGLE

Foursquare buys Placed from Snap Inc. on the heels of $150M in new funding

GeekWire

Geek of the Week: Data whiz Nate Sterken of Placed is a football fanatic who caught the NFL’s attention

$135,100,000
GeekWire , Adweek

SEC filing reveals new details on Snap’s acquisition of location analytics startup Placed

Funding Earnings
GeekWire , Xconomy

Here’s why Snap just paid more than $200M to acquire Seattle startup Placed

Advertising
$125,000,000
SiliconANGLE , GeekWire , BI Tech , +3

Snap snaps up advertising analytics startup Placed for $125M - SiliconANGLE

Funding
Re/code , TechCrunch

Snap just acquired Placed, a company that tracks whether online ads actually lead to offline purchases

Retail
GeekWire

Tech Moves: Ex-Pandora CEO Brian McAndrews joins Placed board; Moovel names CTO; and more

Strategy Technology
GeekWire

New app from Placed lets you earn airline miles by sharing location data

GeekWire

Pokémon Go players dining at Red Robin, shopping at Hot Topic according to data from Placed

Gaming
GeekWire

Whole Foods or Hardee’s? Placed names top 10 businesses for Clinton, Trump supporters

US elections
GeekWire

June Update: AnswerDash, Placed and other startups climb the ranks

Funding Earnings
GeekWire

Placed debuts location analytics tool that shows advertisers how people engage with physical ads

Advertising City life