SO1 GmbH

SO1 GmbH

SO1 GmbH

SO1's AI understands each individual customer’s preferences and influences the individual purchase decisions with unparalleled efficiency.
Type
B2b
Founded
2012
Follow us
Alexa global traffic share
Twitter followers
Key People
Magnus Aufschild
Magnus Aufschild
Cxo
Team Size
30+
Employees
Location
Headquarters

Product overview

the problem

Today’s trade promotions (e.g. weekly circulars and coupons) don’t break even. According to Nielsen, up to 2/3 of budgets are wasted on price promotions that offer the wrong discounts to the wrong customers.

the solution

SO1 is building the most advanced promotion AI to enable retailers to deliver high impact 1:1 promotions. SO1 understands consumer behavior and individualizes, optimizes and automates offers - aligned with the retailer's goals and communication channels.

target group

Food retail (grocery), drugstores, specialty retail (pet food, perfume store, OTC) = high frequency of visits (ca. 1 per month)

Venture capital (Series A)
FinSMEs

So1 Raised “Seven-Figure” Series A Funding