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Under Armour

Under Armour

Under Armour

Official Under Armour® Twitter Account. #IWILL

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CNET

Under Armour and JBL team up for another wireless sports heapdhone

Smart devices
Technical.ly

Under Armour's chief digital officer is leaving the company in tech leadership shakeup

Strategy
Wareable

Under Armour: ‘Why we walked away from HealthBox wearables’

Fitness
Quartz

Adidas is trouncing Nike and Under Armour on their home field

Earnings Fitness
Wareable

Under Armour's HealthBox failed, but it can still shape the future of fitness

Fitness
ZDNet , Technical.ly

Under Armour cites change management woes with SAP implementation as digital transformation stumbles

Earnings Fitness
Wareable

Under Armour will stop making fitness trackers and focus on software instead

Fitness
Quartz

Under Armour is “incredibly disappointed” with its own sales performance

Fitness Earnings Apps & Services
Adweek

Under Armour Finds a Remarkable New Ad Star in Teenage Refugee Olympian Yusra Mardini

Foreign affairs
@chrisbrogan via Business Insider

Under Armour is copying a strategy from a billion-dollar startup — and it's a brilliant move

Business Insider

Amazon is coming for Nike, Lululemon, and Under Armour with its own sportswear brand made by the same company

Retail Report Fitness
Technical.ly

Smart garments in Baltimore: It ain’t just Under Armour

Materials Fitness
Technical.ly

Port Covington developer says there's room for Amazon HQ2 *and* Under Armour

City life
TechCrunch

Under Armour CEO joins the exodus from the president’s Manufacturing Council

Foreign affairs
Adweek

Intel, Under Armour and Merck CEOs Step Down From Trump's Manufacturing Advisory Council

Communities US elections
Quartz

Under Armour’s sneaker business has cratered

Fitness Earnings
Technical.ly

Under Armour Plans Lay Offs in Baltimore and around the world

Earnings Strategy
Adweek

Cam Newton Was Creative Director on This Campaign for His C1N Shoe by Under Armour

Adweek

Under Armour Tells Its Women Athletes' Stories Through Poetry in Artful New Ads

Film
Technical.ly

How tech figures into Under Armour's leadership shuffle Baltimore

Strategy