Upworthy

Upworthy

Upworthy

Things that matter. Pass 'em on.
Founded
2012
Raised
$12M
Follow us
Alexa global traffic share
Twitter followers
Latest funding
$8,000,000
Venture capital (Series A) - 2013
Catamount Ventures Knight Foundation
$4,000,000
Venture capital - 2012
NEA
Team Size
20+
Employees
Nieman Lab

Upworthy just laid off 31 people. The question remains why.

Publishing Strategy
WIRED

Upworthy's Quest to Engineer Optimism for an Anxious Age

Adweek

Why Upworthy Was the Perfect Match for Facebook's Inspirational Branded Content

Advertising Publishing
Nieman Lab

A year into its new original content strategy, Upworthy is focusing on do-good videos instead of clickbait

Publishing
BI Tech

Upworthy, the site that made clickbait popular, is going to use its viral data to make original stories

Business Insider

Upworthy co-founder Peter Koechley apologizes for the clickbait 'monster' his site unleashed on the internet

Forbes

Don't Blame Our Traffic Drop On Facebook, Says Upworthy