PiiiCK is a mobile friendly shopping bot that quickly matches shoppers to a shortlist of 3 products based on their needs not just price.
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Product overview

the problem

Too much choice is a big problem - shopping for consumer electronics and appliances has become stressful and time consuming. People have to spend hours researching products and often still buy the wrong thing - basing their decision on price alone.

the solution

PiiiCK shortcuts the buying journey making it significantly easier for shoppers to confidently choose with relevant personal recommendations. We translate manufacturers' features into a quick set of relevant, consistent and easy to understand questions.

target group

Initially we are targeting online shoppers. For them PiiiCK is a consistent mobile friendly shopping experience. Ultimately we will be a data company - our consumer insights will be valuable to brands and retailers.

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